Analyst, Proposal Operations
Marcus led proposal operations for two enterprise software vendors, scaling one team from four responders to a 30-person global function. He focuses on content architecture, review workflows and the unglamorous plumbing that decides whether an RFP tool actually gets used.
An honest look at the RFP software market — the four kinds of product that exist, eight tools worth knowing, who each one actually suits, and the trade-off every listing leaves out.
Feature checklists produce ties. This framework compares RFP software by architecture and failure behaviour instead — five product archetypes, eight capabilities that actually differ, and the tests that separate them.
Feature lists in the RFP software category have converged. Here are the seven differentiators that still separate products — and how to test each one during evaluation.
Where to actually find RFP software vendors, which sources are paid placement, and how to screen a long list down to three serious candidates without sitting through twelve discovery calls.
The nine capabilities that separate RFP software that gets used from software that gets abandoned — with the specific test to run on each one during a demo.